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© 2026 Gulled
2026.05.28
Gulled in Finland - Exploring Architecture

This spring, Gulled family – Henric, Johan and Calle – was invited by close friends to set out on a journey across Finland, tracing a unique thread woven between industrial heritage and architectural innovation.

The route followed the legacy of the Ahlström family and the human-centered modernism of Alvar Aalto, taking them through forests, coastal towns, and some of the most quietly influential buildings of the 20th century.

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The Ahlström Legacy

The Ahlström family's historical center in Noormarkku reflects this continuity, where industry, architecture, and family life intersect. As patrons of Alvar Aalto, the Ahlströms played a key role in advancing modern architecture, commissioning not only Villa Mairea but also entire environments for workers and communities—demonstrating a lasting commitment to design as part of everyday life.

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Paimio Sanatorium

At Paimio Sanatorium, Alvar Aalto redefined what architecture could be. Completed in 1933 as a tuberculosis hospital, it is widely regarded as a breakthrough in human-centered design — where every detail serves the patient’s physical and psychological wellbeing.

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2026.05.15
A Quiet Renewal in Madrid - Project by HAY
2026.04.03
HAY Outdoor Market by Jasper Morrison Shop
2026.02.26
Niklas 40 Years
2026.05.15
A Quiet Renewal in Madrid - Project by HAY
2026.04.03
HAY Outdoor Market by Jasper Morrison Shop
2026.02.26
Niklas 40 Years